IAM at the speed of business.

Onelogin is a cloud-based Single Sign-On, identity management company based in San Francisco, CA. They have an awesome product, however, my team and I quickly discovered it was a complex one. So I set out to create a visual story that could easily break down the complexities while reaching an advanced targeted audience (IT professionals). Also, to save on production cost, I pitched that we film it in Madison, WI. At first, I received some valid reservations (since it was winter, and Madison is a small city). However, I was confident we had both the talent and location (a public library) right here where I live in Madison, WI. In the end, many of my own friends thought I filmed it in San Francisco, and the client was ecstatic with the final results. Since then, the video has received great organic traction helping position Onelogin as a top competitor in the SSO, identity management industry.